NYC.gov Agency/Initiative Website Process311Search all NYC.gov websites
Overview of the Process
Overview
We'll guide you through the process from discovery through launch. Each stage has its own tasks and deliverables and focuses on achieving a specific goal. Asterisks (**) indicate an agency deliverable or agency-specific task; all other tasks are a collaboration between us.
Stage 1: Discovery
The goal of Discovery is to understand the overall purpose, scope, and branding of the agency site.
Tasks & Deliverables
- Kick-Off Meeting
- Project Scope Definition
- Site Map, Round 1
- Delivery of agency logo and colors** (primary and secondary) - Logo must comply with the NYC Logo Guidelines. Site colors must meet color contrast minimums.
Stage 2: Design & Content
Design
The goal of Design is to create the basic foundation of the site (the underlying content structure and a Look & Feel consistent with the agency brand).
Tasks & Deliverables
- Site Map (Rounds 2 & 3)
- Site Map Final Sign-off**
- Look & Feel Development (3 Rounds)
- Look & Feel Final Sign-off**
Content
The goal of the Content development phase is to produce and gather all the content for the site.
Tasks & Deliverables
- Content Meeting/Workshop (agency content developers attend content meeting at OTI)
- Content Development** (Refer to the Content Development section and the NYC.gov Web Content Development Guidelines for more info)
- Sample Content**
- Final Content**
Stage 3: Production
The goal of Production is to build the actual site.
Tasks & Deliverables
- Template Shell Build
- TeamSite Training on new agency templates**
- Content Flow** (typically, split between OTI and agency)
Stage 4: Testing & Launch Prep
The goal of Testing is to review and perform quality assurance (Q/A) on the completed site and to prep for launch.
Tasks & Deliverables
- Final Design Review
- Final High-Level, Pre-Launch Review
- Final Detailed Content Site Review** (Download the site review template)
- TeamSite Training (if not completed before the build phase)
- Site Final Sign-off**
- HTML and Shortcut Redirect Updates**
- Program Updates**
- 311 Content Updates**
- Forms Tested
- Link Check
Stage 5: Launch
The goal of the Launch phase is to launch your site and make sure that the proper teams are notified of the launch.
Tasks & Deliverables
- Site Launched (HTML Redirects Published)
- Shortcut Redirects Set Up
- Program Updates Processed
- 311 Notified**
- WebTrends Notified
Post-Launch
The goal of the Post-Launch phase is for you to maintain your site post launch.
- Keep the content fresh and current.
- Follow best practices and requirements contained herein.
- Reach out to us to brainstorm structural changes.
NOTE: Bookmark this site for your future reference.
If you need our assistance with updating content post-launch, prepare your content and contact us.